We took the kids last night for this (it was Robbie's 5th birthday too) and Robbie was far more interested in the fire trucks and DARE truck with the TV in the back than he was the ice cream. It was also about 35 degrees and breezy out...maybe that's why he wasn't into the ice cream so much ;)

In fact, I HAVE had ice cream that made all ice cream puny and undesirable in comparison. (But since we can't get to that gelato shop tucked away behind the Trevi Fountain in Rome anytime soon, I'll have to eat my not-as-good chocolate/pb and dream of the world's best honey or cinnamon-ginger gelato.)

I think I know that shop!

Most of the Ben & Jerry's donate the tips they get on free cone day to a local charity. And B&J's is good quality ice cream too, not puffed full of air and filled with artificial stuff.