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Um, that would be blatently illegal. No, Alex, Netflix cannot do that. Nor can you or I.
Blockbuster has to bet its very survival on beating Netflix at its game. They have instituted a very clever twist where you can return their mail-service discs at any Blockbuster location and thus hasten the mailing of the next disc on your queue. They obviously mean to get very aggressive, and this move is certainly in that vein.
Kinda reminds me of the vast market forces looking to end net neutrality. If big business has its way (and it often does) the availability of everything everywhere - apparently including your DVDs - will be coming to an end.
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