Cirque du Soleil will be performing during the Super Bowl pre-game show.
Quote:
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Inspired by Brazilian street theatre, sixty professional performers and hundreds of students invade the stadium with a high-energy extravaganza of music, dance, gymnastics and circus arts linked by a splashy, multicolored football theme.
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Here's their webpage with more details.
Sounds like it could be cool, or at least better than listening to the usual lame announcer banter.