Quote:
Originally Posted by 3894
How fair is that to the author whose royalty is based on the purchase price not the list?
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It's not, but I am willing to bet that its using the same "theory" as gift certificates.
Poeple have to take that EXTRA step to get that money back, and I wonder i f the percentage of people that actually redeem, or return the book is less than 20%.
Meaning, they make more than the give away.
But then again, if I like an author, or KNOW an author, I'll buy the book at full price regardless because I see it as an incentive for them to keep writing.
Now... if said author never tells you who they heck they are, and you have to read every book in Barnes and Noble.... well, I might go broke that way.