I can accept that my father died and that my mom won't be around forever. What's going to be really trippy is when my children, grandchildren and so on start passing on.
As to the add campaign, I was very, very, very mildly amused that an atheist organization used a phrase that I believe assumes the existence of a god whose name is not to be abused. And the campaign still sucks.
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Live now-pay later. Diner's Club!
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