Just got email from Roku saying that with the next software update in addition to access to Netflix Watch Instantly content, I'll also be able to use it to access Amazon On Demand titles which I can "rent or buy" for low prices.
Haven't looked into it yet to see exactly what "buy" means in this context but it looks like most or all "rentals" are 0.99 and the catalog seems to be more skewed to new releases than is available on Netflix (though a 40,000 title catalog is claimed).
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