During previews at the cinema in Universal city, Tom and I managed to watch a very, very strange ad for Brawny. I don't watch a lot of TV, but I hadn't seen it at all.
As it turns out, the ad was a spin-off of an earlier ad. Both can be seen
here, and you should watch the top one first.
Curious about the Brawny Man, I wandered into their
Innocent Escapes section. Holy goodness. Those ad wizards... they have lost their minds, and I dig it. You can customize your own Brawny Man movie.
This is the one I made.