Ad contest called "
Crash the Superbowl"
Quote:
CREATIVE ASSIGNMENT:
The creative assignment for the Contest ("Creative Assignment") is as follows:
* Choose a brand category: DORITOS® brand or PEPSI MAX® (each a "Category").
* Review the assets for that brand Category provided in the Toolkit on www.crashthesuperbowl.com.
* Get together your idea for a DORITOS® brand or PEPSI MAX® Super Bowl XLV commercial. Go for action-packed. Or go for funny. It's up to you.
* Create and submit a 30-second spot featuring DORITOS® brand tortilla chips or a 30-second spot featuring PEPSI MAX®.
* Your commercial may feature both brands (DORITOS® brand and PEPSI MAX®), however, your Submission will only be judged in the first Category for which it was entered.
* Your submission should be in commercial form consistent with these Official Rules.
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Hard to work up a decent harrumph on this one, considering it took me all of 10 minutes from viewing the ads from the original post, looking at a 1/2 dozen other ads of wildly different quality and style, finding the rules for the contest, and then finishing the thread only to have to confirm what iSm said.
What he said.