I understand now. I think.
How about 'Confusing Cricket'?
I'm kidding.
There was a big brouhaha about the script for 'Regarding Henry' way back when. I seem to remember hearing about it. It sold for a lot of money. As soon as it was made and the title was everywhere, people started wanting to get paid for their script like 'RH' was. I'm wondering if that had anything to do with the title trend. It's a stretch, but who knows?