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Hey, I have no problem with it really. I made that point way above (that it might make more sense for Ford to target gays reading Time than The Advocate.
I'm just saying that it doesn't appear to be a return to the type of advertising that was done before. And that it might still be a net reduction in paid advertising at those magazines (I don't know what they bought before but it is easy to imagine that two ads, one each for Land Rover and Jaguar, will now be replaced with one ad).
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