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What I think is interesting about the article is the question immediately beforehand. He is making an assumption that the increase from 600K subscribers to 4M subscribers is directly attributable to him signing in October of 2004. I have no doubt that is a part of it, but I think you could attribute just as much if not more of it to the fact that so many new vehicle sales include satillite radios in the vehicle, often including a free subscription for a year as an incentive.
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