What about the films that have a character who smokes? I have more of an issue with that than with product placement.
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Originally Posted by GC
I disagree. These questions you pose can be answered in the script.
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Sure, but why waste the time when you have something that is so ingrained in our culture that we immediately know what it is and what it represents? I'd rather get more into the meat of the story than have several pages of contextualization of Company X.