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Man... I came into this thread waaaay too late. I was gonna talk about how I just watched the Hammer flick "Rasputin, the Mad Monk" starring Christopher Lee in the title role.
Anyway, now that we're talking about product placement, I'm surprised that nobody mentioned Zemeckis' mentor, Spielberg. Minority Report is quite possibly the most shameless example of product placement I've ever seen in a movie.
As far as Castaway is concerned, I would have chosen FedEx, too, if only for their super-cool logo. Once someone pointed out the subliminal arrow in the name, I can't look at the logo and not see it. Keen.
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