[mousepod]

I hear what you're saying, CP (I guess we just hijacked the thread). I'm not sure that I totally agree. It's not strictly about numbers for me.
I'll use another example if it helps:

My sister-in-law is going to come with us to WDW this summer. She's never been there before, and hasn't been to DL for decades and was asking me what's so great about a Disney place.
She's a huge fan of Las Vegas, particularly the casinos (as opposed to the shows, decor etc.), because she enjoys gambling. She not a big time gambler by any means.
She asked me to compare Disney parks to Las Vegas. I said that they're essentially the same, except that Disney parks profit from people's laughter and Vegas profits from people's tears.

I understand the lure of NASCAR. However, the part of the psyche that it seems to appeal to grosses me out.