Disney branched out

[Alex]

It's only a couple months old, though Disney announced the first such partnership in Europe with Tesco. It was about the same time the dissolution of the Disney/McDonald's happy meal partnership was in the news a few months ago.

Here's an article about the announcement of the U.S. partnership (with three companies: Crunch Pak, Imagination Farms, and Ito Packaging). Apparently as part of this first deal fruits seen are peaches, plums, nectarines, Pluots, California cherries and California blueberries.