Font art geekery

[Betty]

Originally Posted by Tenigma

Yep, I'm a huge font fan. I think it comes from doing old wax-roller layouts for newsletters and pamphlets back when Alex was still in diapers. OK not that long ago. But I started in undergraduate school and switched from wax to computer.

I started doing desktop publishing using Aldus Pagemaker 2.0. And fell in love with the ability to use different fonts (up until then I was only familiar with machines running DOS).

Quick: What font did the Obama campaign use for its primary signage?

Spoiler:

Gotham

It's just too damn bad they want to charge me $200 for the basic set! Argh.

Ah Pagemaker. My long lost love. It's been a long time.