Pixar board approves Disney takeover

[Ghoulish Delight]

Originally Posted by Gemini Cricket

I wonder if this means no more Pixar logo on their upcoming films. I mean, if they are Disney they don't need a logo...
???

Mirmiax, Touchstone, Buena Vista. All use their own logo (and, by my admittedly spotty recolection, don't use the Disney logo at all, except maybe at the end of the credits).

Most likely, it will be the same as it is now...the 3-D version of the Disney castle logo followed by the Pixar logo.

[Alex]

They explicitly said that maintaining the Pixar brand is very important.

However, the park rides will probably no longer have to say "based on a Walt Disney presentation of the Pixar production ..." somewhere on them.

Part of the Co-Production Agreement between Pixar and Disney required equal billing on all marketing. If Iger is true to his statements about bending over backwards to maintain the distinctness of Pixar it may actually be that you see the Disney logo less often on Pixar stuff.

[Name]

And no one mentioned that Jobs was joining the Disney Board as a part of the deal? This sounds like a good thing to me.

[Kevy Baby]

Originally Posted by Name

And no one mentioned that Jobs was joining the Disney Board as a part of the deal?

Well, he is now the single largest individual shareholder of Disney stock.

From the LA Times article (linked above):

At Disney, Jobs conceivably could make a play to be named vice chairman, a title Roy E. Disney had when he was the company's largest individual shareholder, or even nonexecutive chairman when former Sen. George J. Mitchell leaves that post at the end of this year.

[Kevy Baby]

Lumos will never die!!!