This is some sort of sick joke, right?

[Not Afraid]

This is new I have posted before in another thread that I am too lazy to locate, but Disney's been on to the high fashion train for a while now, and it's been very successful.

Originally Posted by Reuters Oct 2005

LOS ANGELES - The marketing of Mickey Mouse and his friends is getting curiouser and curiouser.
The Walt Disney Co. is taking consumers down the rabbit hole to a land where crystal-studded Mickey Mouse T-shirts cost $1,400, Tinkerbell earrings run $630, and a Cheshire Cat wrap sells for $500 -- and consumers are gladly paying.
Disney's consumer division, better known for peddling kid-oriented fashions at Wal-Mart, has been cashing in on a hot trend in haute couture for vintage art.

It's chic and they'd be stupid not to cash in on the trend. God knows it will be gone soon enough.