Erica's Wild Coffee Tangent

[FEJ]

My 2 cents:

Starbucks made it big by marketing to youth. They even say so on their website.
They do not have the best coffee, but the most convenient.

"We always figured that putting people before products just made good common sense. So far, it’s been working out for us. Our relationships with farmers yield the highest quality coffees. " link

Speaking of comparing McDonalds to Starbucks, their coffee beat Starbucks for flavor in a recent test.Link

My favorites are Keane' and Home Brewed.