Miscellaneous Movie Musings the Sequel

[JWBear]

A sh!tload?

[Moonliner]

I ran across this today: Movie theaters that watch you.

Movie theaters are already watching you; in an effort to curb piracy, many theaters have systems that pinpoint camcorder-wielding patrons. But the next generation of those systems will be watching for something else entirely: how much you're enjoying the movie.

Aralia Systems, producer of one of the popular anti-piracy solutions, has received a grant for roughly $350,000 to develop a system that will watch moviegoers and analyze how they're reacting to what they're seeing on the big screen. Basically heavy-duty analytics for the film industry.

In soviet America theaters watch you.