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Old 07-03-2006, 02:02 PM   #1
innerSpaceman
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I beg to differ. The Matterhorn was not a commerical for Third Man on the Mountain. And though the Fantasyland Castle was hastily renamed for an upcoming release, only one of the Fantasyland dark rides was tied in to a remotely recent movie, and none to anything upcoming.

Since then, during Walt's time, there were - count 'em - zero product placements in attractions and structures (though entertainment had plenty of proto-synergy).

Swiss Family Treehouse was well after the fact. There were no other movie tie-ins, period.


Even post-Walt ... Star Tours, Indiana Jones and Splash Mountain were years, ahem - decades - after the films they tied in with.


Sorry, but the product placement of Commericals of the Caribbean is a Disneyland first!
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Old 07-03-2006, 04:25 PM   #2
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Quote:
Originally Posted by innerSpaceman
Since then, during Walt's time, there were - count 'em - zero product placements in attractions and structures (though entertainment had plenty of proto-synergy).
To bring up just one example - Monsanto? What am I missing here? The ride was one big commercial.

Don't even try to tell me that because the Fantasyland rides didn't come out when the movies did that that means they weren't advertising. The movies were relased in theaters over and over again. Proto-synergy my ass - this was real-deal-in-your-face-see-it-again-buy-the-toy-synergy.

I cannot comprehend how anyone could claim that Walt was not aware of the inherent ads, backwards and forwards and sideways between all his various products, and didn't use it to his full capabilities. Yes, he wasn't an idiot - and he did it all without allowing it to hamper the experiences and products.

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